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Jason Rogers Williams

Jason Rogers Williams

Metric Creative has done extensive work with Jason Rogers Williams’ Law Firm. We have created a brand for business cards, advertisements for billboards, and a comprehensive website for the firm. We have also worked with Williams and Unglesby Law to help develop the joint brand for the collaboration.



For their brand and business card design, we wanted to make something strong and simplistic. A brand that reflected the class and ease with which they do business. The monochromatic color scheme is straightforward and bold.



For the firm’s site we wanted something that would tie together the brand and locality of the practice. Our hero image is a beautiful shot of the city across the Mississippi river followed by Jason and his associates. For law and related fields it’s important to instill trust and familiarity, so we wanted website visitors to get to know Jason and his associates though photos and comprehensive bios.



With the billboard design we wanted to display a consistency and continuity so the head shots are the same used on the site. This is an effort to build a stronger brand. One that is memorable and easily associated with the website and advertising materials.


February 2, 2016


Design, Print, Web Design & Development